Digital Innovation is a strategic decision made by organizations to meet changing consumer needs.
This year, 2017, Marketers Association of Zimbabwe (MAZ) celebrates 10 years since inception.
In the last month there was a major confrontation between a consumer and service provider on Facebook. Some have some to term it the Coltart vs ZOL showdown.
Intellectual property refers to creations of the mind such as inventions, literary and artistic works, designs and symbols, names and images used in commerce[i].
2017 marks a year that Marketers Association of Zimbabwe (MAZ) celebrates 10 years since inception.
Chinhoyi University of Technology, International Marketing students successfully hosted the 2nd Edition of the Marketers Awards and Business Toast Ceremony, held on the 1st of April 2017, at the Un...
I believe the buzz that has come with the explosion of the internet and digital era is Big Data.
Most professionals make resolutions at the beginning of each year to enhance their careers by either taking up further studies or learning a new skill.